Custom Driver Appreciation Gear for Your Fleet
Get a free concept and quote before Driver Appreciation Week.
Send us your logo, truck photos, or fleet story. Our artists will create a custom apparel concept built around your drivers — shirts, hoodies, hats, tumblers, and more.
- Free Concept
- Real Artists
- No Obligation
- Early Bird Bonus Through Jul 24
Want to brainstorm first? Try Concept Studio AI →
The Story of You
Built Around Your Fleet
Your trucks. Your routes. Your colors. Your people. Every fleet has a story.
How It Works
Three Steps. No Pressure.
Tell Us About Your Fleet
Share your logo, truck photos, or company name — just enough so we can build something around your team.
We Create a Free Concept
Our in-house design team builds a Driver Appreciation idea around your brand. No templates. No obligation.
You Approve the Direction
We quote shirts, hoodies, hats, tumblers, or a full appreciation pack — built and shipped on your timeline.
Built For The Road
Gear Drivers Actually Love
Four pieces chosen specifically for trucking life — built for the cab, the dock, and every stop in between.
Full-Zip Hoodie
Layer-friendly for cold yards, fuel stops, and pre-dawn pre-trips. Zips on and off without messing up a hat or headset, and a heavyweight blend holds up to long hauls.
Trucker Hat
Mesh back keeps it cool through summer windows-down miles. The structured front gives your logo a clean billboard from the cab to the customer dock.
Tumbler / Metal Cup
Insulated stainless keeps coffee hot through a 600-mile run and water cold on July reefer checks. Cupholder-friendly and built to survive the truck.
Tee Shirt
The everyday driver staple. Soft, breathable, and the piece drivers actually reach for off-duty — turning every stop into rolling brand exposure.
Limited Time Offer
The Driver's Dozen Early Bird Bonus
Reward More Drivers. Recognize More Miles.
Driver Appreciation Week is all about recognizing the people who keep your company moving.
To help you extend that appreciation even further, we're offering our Driver's Dozen Early Bird Bonus.
Order before July 24 and receive:
Earn 1 Bonus Item for Every 12 Ordered
Bonuses match the item type you order. Standard order minimums apply.
See full terms & conditions →Early Bird Bonus Ends In
Bonuses by Item Type
Order minimums apply. Bonus = floor(qty ÷ 12) of the same item type. Max 24 bonus items per item type, per order.
Tumblers
1 bonus tumbler for every 12 ordered.
Hats
1 bonus hat for every 12 ordered.
T-Shirts
Mix sizes freely. Shirts and hoodies combine toward the 100 minimum.
Hoodies
Shirts and hoodies combine toward the 100 minimum.
Bonus Details
- 1 bonus of the same item type for every 12 ordered
- Up to 24 bonus items per item type, per order
- Tumblers and hats: 48 minimum per item type
- Shirts and hoodies: 100 minimum, combined and mix-and-match
- Bonuses added automatically — offer ends July 24
Whether they're drivers, dispatchers, shop personnel, safety managers, or support staff, the Driver's Dozen Bonus helps you recognize even more of the people behind every mile.
Early Bird Bonus Ends July 24
The sooner you start planning, the more time our artists have to create something built around your fleet, your company, and the pride behind your people.
Why Excel
Why Companies Choose Excel
Real Artists
Every concept is reviewed, refined, improved, and made print ready by experienced designers.
Built Around Identity
We don't start with templates. We start with your fleet, your drivers, and your story.
Human + AI
Use AI to explore ideas faster or work directly with our creative team.
Since 1982
More than four decades helping organizations create apparel people are proud to wear.
FAQ
Questions, Answered
A Better Way To Say Thank You
This Driver Appreciation Week, create something built around the people who keep your company moving.